Simple is beautiful. But simple is also right. Ideas and thoughts worth anything can be expressed clearly and briefly. Complex systems that work are build from simple components according to simple ideas.

Take Internet for example – most of the protocols that make it what it is are beautifully simple, concentrated on their purpose, describable in a new sentences. In fact, it takes no more than 20 minutes to explain to any computer-literatre lay-user all they need to know to understand why the Net works.

Opposite is also true. Complex visions, ideas requiring lengthy, vague explanations are crap more frequently than not.

It also applies to business. Success comes to those focused on a simple goal, not to those who want to catch all the birds at the same time and completely change the face of the planet. Simple ideas, ambitious goals and hard work are the step stones on the path to achievement.

I thank my father for teaching me to be always suspicious of ideas that can’t be told in a few words, brief and simple.